B) Read the article and make sure you know all the highlighted words.

A Production Designer

A production designer is a person who works to create and establish the aesthetics of a production. These professionals may be responsible for developing the design for films, television (TV) programs, music videos or advertisements. Production designers might also be referred to as “art designers”, because key responsibilities of the positions can be similar or shared. B) Read the article and make sure you know all the highlighted words. - student2.ru

Usually, a production designer is charged with the task of establishing the setting and style of a motion picture, including the overall design of sets. Before beginning a project, production designers might take time to create a design concept, which will influence subsequent decisions regarding the production’s design. In certain situations, production designers might collaborate with directors when creating the concept. Regardless of whether the director’s input is honored, the design concept will be used by art staff members to make production choices and create visuals. Sketches or conceptual models might illustrate the design concept and help staff members better understand and follow the concepts.

Production designers are expected to work in a collaborative capacity with those individuals above and below their positions in the project’s hierarchy. For example, a production designer might confer with producers, directors and directors of photography to decide on a feel of a film while also working with set designers, set decorators, set dressers, property masters, graphic designers, model makers, costume designers and others to make their vision a reality. Production designers might also direct the locations manager, the hair and makeup stylists and the special effects director to ensure that all elements of a film are organized and tied together.

The ultimate responsibilities of a production designer can vary between projects and industries. In some productions, the production designer is almost wholly responsible for the project’s aesthetics. In other productions, a production designer’s responsibilities are reduced. Typically, production designers whose tasks are limited are often working under a director with established visual styles.

Those interested in pursuing a career in production design should have a working knowledge of the fundamentals of design. Students interested in pursuing production design might major in architecture, environmental design or theatrical set design. It’s also suggested that future production designers develop communication skills, because an integral part of the job is to develop concepts and effectively communicate them to everyone from producers to production staff members. Graduates looking to begin a career in production design should consider becoming a production assistant for practical training. New graduates might seek job opportunities in student films, commercials or low-budget music videos.

SUMMARY

The production designer, or the art director, is one of the key figures in film production. He determines the look of films, TV programmes, music videos or advertisements. He is responsible for the décor and style of a picture, including the design of sets.

Before beginning a project, the production designer sometimes creates a design concept, which influences later decisions. The design concept helps art staff to make production decisions and createvisuals.

The production designer works closely with the producer, director and director of photography to tell the storyvisually. He supervises set designers, set decorators, set dressers, property masters, graphic designers, model makers, costume designers and others. The production designer also collaborates with the location manager, hair stylists, makeup stylists and the special effects director to make sure that all elements of a film are well organized.

It goes without saying that production designers should know the basics of design. Good people skills are very important too, because they need to communicate with other production unit members and explain to them their ideas.

If you start your career as a production assistant, it can do you a lot of good. You can also look for a job in student films, commercials or low-budget music videos to get practical experience.

Exercise 64. True, False or Not Stated?

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