Business correspondence
Practice
Read the text and answer the questions:
What kinds of communication are mainly used in business?
Why businessmen cannot do without business letters?
What are the main characteristics of a business letter?
Correspondence is an essential part of business. In spite of telephone, telex, telegraphic and faximile communication the writing of letters continues; in fact most telephoned and telegraphed communications have to be confirmed in writing. Every letter no matter what kind it is, should be laconic, precise, to the point, and positive.
Letters are written on various occasions and on various subject matters. Many business letters are connected with establishing business relations, doing business and various miscellaneous questions.
Words
1. essential существенный, неотъемлемый
2. in spite of smth несмотря на что-либо
3. to confirm подтвердить
4. in writing в письменном виде
5. precise точный, ясный
6. to the point по существу
7. occasion случай, повод
on various occasions по различным поводам
8. subject, matter syn. содержание, предмет синонимы
9. to be connected with smth быть связанным с чем-либо
10. to establish установить
toestablish business relations установить деловые отношения
11. miscellaneous разный
ADDRESS
Read the address and say what parts it consists of
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Read the envelope and answer the question given below:
BUSINESS LETTER STRUCTURE
1. HEAD- outside address
- the date
INSIDE ADDRESS
ATTENTION LINE
SALUTATION
BODY OF THE LETTER
COMPLIMENTARY CLOSE
SIGNATURE
ENCLOSURES
Pay attention to the difference between British and American forms:
British American
Date
12th May, 2014 May 12, 2014
12 May, 2014
12 Dec. 2014
Salutation
Dear Sir, Dear Sir:
Dear Madam, Dear Madam:
Dear Mrs Smith, Dear Mrs Smith:
For the attention of Mr E. Wilson Attention: Mr E.C. Wilson
Dear Sirs Gentlemen
Complementary Close
Yours faithfully, Sincerely yours,
Yours sincerely, Yours truly,
Practice
1. Add the salutations and the complementary close:
Model:
If the address is Mr Wilkins
The opening is Dear Mr Wilkins
And the close is yours sincerely
1. If the address is Mrs J. Wilkins
the opening is ……………….
and the close is ……………….
2. Miss L. Smith
3. The Manager
4. The sales Department
5. Michael Blake
6. Macdonald Evans Ltd.
2. Write the following letters paying special attention to their layout:
1. Dear Mr Jones, Mr Wolsky, our representative is visiting our customers in Germany and England and will be in London at the beginning of next week. He will telephone you as he arrives to arrange a meeting. Yours sincerely, J. Coke.
2. Dear Mr Harris, I was very pleased to have the opportunity of meeting you again last week and of discussing, among matters, our future cooperation, I am sending you under separate cover some leaflets which will give you technical details of our products. I should like to extend a formal invitation to you visit us and see our factories. I look forward to meeting you again. Yours sincerely T. Harrison.
3. Put different parts of the letter (a-m) in the correct order (1-13):
a. salutation
b. signature
c. letterhead
d. enclosures
e. complimentary close
f. final paragraph
g. sender’s title
h. sender’s address
i. main paragraph
j. introductory paragraph
k. date
l. sender’s name
m. addressee’s name and address
TYPES OF LETTERS
Invitation Letters
7th Aug., 2014
Dear Mr I.Pavlov,
It would give us great pleasure if you and your wife could join us for dinner on Saturday, the 23rd August, at seven o'clock.
Yours sincerely, Anthony Brown Accepting the invitation
10th Aug., 2014
Dear Mr Anthony Brown,
Thank you very much for your invitation to dinner on Saturday, the 23rd August. Both my wife and I will be delighted to come (or We are pleased to accept.)
Yours sincerely, I. Pavlov Refusing the invitation
10th Aug., 2014
Dear Mr Anthony Brown,
Thank you very much for your invitation to dinner on Saturday, the 23rd August, but I very much regret that we are unable to accept your invitation owing to a previous engagement.
Yours sincerely, I.Pavlov